Wits’ End Acquires AJIK Overland Exchange
West Hills, CA – Mar 4, 2016 – Wits’ End™, manufacturer of off-road and overlanding accessories catering to the Toyota Off-Road community, announced today it has acquired AJIK Overland Exchange, a company long-known for promoting the sport of solo and family vehicle dependent travel, connecting local off-road and overland enthusiast to community and encouraging regional support.
Wits’ End, with its acquisition of AJIK Overland Exchange, now provides safety, storage and electrical accessories along with the overlanding product offerings from AJIK Overland Exchange. AJIK Overland Exchange’s product line has become synonymous with ease of use, great design, affordability, and durability. In acquiring AJIK Overland Exchange, – Wits' End enhances its in-house prototyping and design capability, and the opportunity to further expand its R&D projects. Physically, the inventories will combine at the Wits’ End headquarters in West Hills, CA and will culminate this week.
“As a complimentary business, we have always had great respect for AJIK Overland Exchange and their achievements. The complete compatibility and lack of redundancy between the companies has made this an ideal acquisition, strengthening the Wits’ End position to provide some of the most unique security, safety and overlanding solutions to the market. Perhaps the greatest benefit of this acquisition will be to the shade tree mechanic who will now have an unprecedented amount of tools and supplies tailored to meet their specific needs.” -Joey Romero, Founder of Wits’ End.
“You cannot believe the level of excitement we all share, but it’s not just us that are so elated. Some of our key customers and partners that were recently made aware of this deal have shared in this excitement, as they all understand the benefit this will have to their projects and excursions”, -Josh Vanderford, Founder of AJIK Overland Exchange.
The acquisition promises to be smooth and seamless in order to be sure that both legacy and new customers can still get access to the products they need. At the time of this release, the majority of the AJIK product line offering will have transitioned to the Wits' End website. Any links, bookmarks and searches that previously went to the AJIK Overland Exchange website will soon be redirected to the Wits' End site.
About Wits’ End™
Wits’ End is headquartered in West Hills, California, and is a manufacturer of safety, security and interior products for Land Cruisers and other Toyota trucks. To learn more about the products and services available from Wits’ End, visit https://absolute-wits-end.com or contact the following below.
Joey Romero (NLXTACY)